Introduction
This Privacy Policy explains how Smart Grass Shop UK collects, uses, and protects your information when you visit our website at 5martificialgrass.co.uk. We are committed to respecting your privacy and complying with applicable data protection laws, including the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
Information We Collect
When you visit our website, we automatically collect certain information about your device and browsing activity. This includes:
- IP address and approximate location
- Browser type and version
- Operating system
- Pages visited and time spent on each page
- Referring website or search term used to find us
We do not collect names, email addresses, phone numbers, or any other personally identifiable information unless you voluntarily provide it through a contact form. Even then, such data is used solely for the purpose of responding to your inquiry and is not stored in a database.
How We Use Information
The information we collect is used exclusively for the following purposes:
- To understand how visitors interact with our website and improve user experience
- To analyse traffic patterns and website performance
- To ensure the website functions correctly and securely
- To deliver relevant content and gardening advice tailored to visitor interests
We do not sell, rent, or trade your data to third parties for marketing purposes.
Cookies and Tracking Technologies
We use cookies and similar tracking technologies to enhance your browsing experience. Cookies are small text files stored on your device that help us remember your preferences and analyse site usage.
Types of cookies we use include:
- Essential cookies: Necessary for the website to function, such as maintaining session security
- Analytics cookies: Used by third-party services to measure traffic and behaviour (e.g., Google Analytics)
- Functionality cookies: Remember your settings, such as language preference
You can manage or disable cookies through your browser settings. However, disabling cookies may affect the functionality of some features on our site.
Third-Party Services
We use trusted third-party services to support our website operations:
- Google Analytics: To collect anonymous usage data and improve our content. Google’s privacy policy can be found here.
- Advertising networks: We may display ads through services like Google AdSense. These partners may use cookies to serve ads based on your previous visits to our site or others. You can opt out of personalised ads via the Network Advertising Initiative or Google Ads Settings.
These third parties have their own privacy policies and are responsible for their own data practices. We do not control or endorse their policies.
Data Security
We take reasonable measures to protect your information, including using secure servers and encrypted connections (HTTPS). However, no method of transmission over the internet or electronic storage is 100% secure. While we strive to protect your data, we cannot guarantee absolute security.
Your Rights
Under the UK GDPR, you have the following rights regarding your personal data:
- The right to be informed about how your data is used
- The right of access to your personal data
- The right to rectification of inaccurate data
- The right to erasure (right to be forgotten)
- The right to restrict processing
- The right to data portability
- The right to object to processing
- The right not to be subject to automated decision-making
If you wish to exercise any of these rights, please contact us using the details below. We will respond within one month.
Children's Privacy
Our website is not directed toward individuals under the age of 16. We do not knowingly collect personal data from children. If we become aware that we have inadvertently collected data from a child under 16, we will take steps to delete it immediately.
Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. The most current version will always be posted on this page with the updated Last Updated date. We encourage you to review this policy periodically.
Contact Information
If you have any questions, concerns, or requests regarding this Privacy Policy or your data, please contact us at:
Finley Ashbrook
Royal Pavilion, 4/5 Pavilion Buildings
Brighton BN1 1EE
United Kingdom
Email: [email protected]